Privacy Policy

Boutique Homes GmbH
Zugerbergstrasse 9
6314 Unterägeri
Switzerland
CHE-420.083.221
Email: info@boutiquehomes.ch
Phone: +41 77 423 83 88
Website: https://www.boutiquehomes.ch

1. General Information

This Privacy Policy explains how Boutique Homes GmbH (hereinafter we, us or the company) processes personal data in connection with the use of our website and related services. We comply with the requirements of the Swiss Federal Act on Data Protection (revDSG) and, where applicable, the EU General Data Protection Regulation (GDPR).

2. Responsible Entity

The entity responsible for data processing is:

Boutique Homes GmbH
Zugerbergstrasse 9
6314 Unterägeri, Switzerland
Email: info@boutiquehomes.ch
Phone: +41 77 423 83 88

3. Categories of Personal Data

We may process the following categories of personal data:

  • Identification and contact data (name, address, email, phone number)
  • Technical data (IP address, device type, browser, operating system, time and date of access)
  • Usage data (pages visited, actions taken, time spent on the site)
  • Communication data (information submitted via contact forms or email)
  • Marketing data (consent to receive newsletters or ads, cookie preferences)

4. Purposes of Data Processing

We process personal data for the following purposes:

  • To operate and optimize our website
  • To respond to inquiries and communicate with customers
  • To fulfill or prepare contracts and services
  • For marketing, remarketing, and advertising campaigns
  • For statistical and analytical purposes (e.g. Google Analytics)
  • To ensure the security and stability of our website

5. Use of Cookies

Our website uses cookies and similar technologies to improve user experience, analyze website traffic, and serve personalized advertisements.
You can control or disable cookies through your browser settings. Please note that some functions of the website may no longer work properly if cookies are disabled.

6. Use of Google Services

a) Google Analytics

We use Google Analytics, a web analysis service provided by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA, USA).
Google uses cookies to analyze how you use our website. The information generated by these cookies (including your IP address) is usually transferred to a Google server in the USA and stored there.
We have activated IP anonymization, so your IP address is shortened before being transmitted to Google.
You can prevent Google from collecting and processing your data by downloading and installing the browser plugin available here:
https://tools.google.com/dlpage/gaoptout

b) Google Ads

We use Google Ads to display advertisements and measure their effectiveness.
Google Ads allows us to deliver targeted ads to users who have shown interest in our website or similar content. This may involve cookies or identifiers processed by Google in the USA.

c) Google Search Console

We use Google Search Console to monitor and maintain the technical performance of our website in Google Search. This tool does not directly process personal data of visitors.

7. Data Disclosure and Transfers Abroad

Personal data may be shared with third-party service providers (e.g. IT providers, hosting partners, analytics tools) to the extent necessary for the operation of our website.
If data is transferred abroad, especially to the USA, we ensure that appropriate safeguards are in place, such as standard contractual clauses (SCCs) approved by the European Commission or recognized adequacy decisions.

8. Data Retention

We store personal data only for as long as necessary to achieve the purposes described or as required by law. When data is no longer needed, it will be securely deleted or anonymized.

9. Your Rights

You have the following rights under Swiss data protection law (and the GDPR, where applicable):

  • Right to access your data
  • Right to rectification
  • Right to erasure
  • Right to restriction of processing
  • Right to object to processing
  • Right to data portability
  • Right to withdraw consent at any time

To exercise these rights, please contact us at info@boutiquehomes.ch.

10. Data Security

We implement technical and organizational measures to protect your personal data against unauthorized access, misuse, loss, or destruction.

11. Updates to this Privacy Policy

We may update this Privacy Policy at any time. The current version is published on our website and applies from the date of publication.

Last updated: 18.10.2025